Sales Increase By Purple Mattress Campaign

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It’s easy to pick out any mattress you like and call it a day. Yes, you save some cash and possibly you’ll save some time researching, but you’ll spend enough time on a random mattress and then you’ll begin to wonder what you’re doing that makes you feel more tired and unrested compared to the night prior.

Purple Mattress aims to solve the problem by studying what makes a good sleep even better with some unique technologies like their Purple Grid Layer, which makes the mattress feel different from other mattresses in the market. This article will look over the possibility of whether Purple Mattress is the right choice to make your next mattress purchase.

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Before you go on, you may want to check out this video by Mac Dingle on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review.

What is Purple Mattress? Sales Increase By Purple Mattress Campaign

The Purple Mattress, or simply “The Purple,” is an all-foam mattress, meaning no springs, that uses Purple’s own grid layer which uses the term “hyper-elastic polymer.” The layer, known by the name of Purple Grid Layer, is comprised of a comfort core and a support layer made from polyfoam.

Purple Purple mattress is available in a single firmness level– medium-firm— and is available in a variety of sizes directly to your door. This is in line with the growing popularity in DTC or direct-to-consumer mattress firms which use less overhead to improve the quality of the mattress it self.

Who Started Purple Mattress?

Purple is a name that has been thrown around particularly twins Terry as well as Tony Pearce, who are manufacturing and material experts, respectively. They utilized both of their experience to design advanced versions of items they believed required more attention in terms of design and comfort.

This led to the development of Floam the high-tech cushioning fluid used in various products including footwear and medical instruments. The problem in using Floam is that it was usually only available for institutional bodies as the price to develop the technology was prohibitive.

The brothers set out to design a cheaper Floam and eventually developed their patented Hyper-elastic Polymer. It is soft, stretchy and long-lasting, the Hyper-elastic polymer quickly became the primary element that creates a Purple mattress comfortable and supple in the same way.

Sales Increase By Purple Mattress Campaign

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What is the difference between it and What is it that makes this mattress different from Usual Mattress?

Purple comes in various sizes including twin and California king, and provides the distinctive cushioning that their unique technology for fabric provides. This “Purple grid” is the most fundamental aspect of the features that make Purple a unique mattress, as it functions as a memory foam, but provides the bounce of memory foam but is more flexible. The foam is made with a grid structure that allows airflow to pass through the gaps between the foam, regulating temperature without sacrificing your overall cushion.

In terms of construction, every mattress has a 2 inches of Purple exclusive grid that is over a 3.5-inch foam layer. This is supported by 4 inches of polyfoam with high density, the standard for all full-foam mattresses that create the full cushion’s form and form.

This construction is enhanced by a polyester-viscose blended fabric that assists in regulating temperature and provides a great cooling sensation. The mattress should be around 9.25 inches in height, thick enough for most body shapes, and applicable for most standard sheet sets.

To put it in layman’s terms, look for a mattress that’s semi-firm (called “medium-firm”) with an affordable price, while also providing quality and advanced materials. Furthermore, Purple comes with several distinct variants, such as Hybrid, Hybrid and Hybrid Premier. Hybrid Premier. Mattresses that are accustomed to coil support can choose these hybrids for a similar experience upgraded with Purple’s proprietary technology.

What Benefits Can I Expect?

How does this compare to a normal mattress? And how will it benefit you as the sleeping person? While there are many aspects of sleeping and the elements that influence it, a few commonly accepted aspects are to be expected of the mattress.

Stress Relief

Stress Relief Stress Relief, also known as Pressure Relief according to what some call it, is one of the most vital points of using an Purple mattress. If you’ve ever woken up with a sore back or if you need to always stretch out in the morning, you’re probably using an unsupportive mattress that offers little stress relief and not enough support in its construction.

Purple Grid Purple Grid is most likely one of the major reasons Purple excels at decreasing pressure and alleviating tension over your body. The grid’s proprietary technology helps contour the body to provide an incredibly soft and supportive feeling. A lot of lower-end mattresses have the issue of sleepers sinking too deeply into the mattress. With this Purple mattress (the original and all its variants) it has the right amount of comfort and the appropriate amount of support that you can lie down without sinking entirely down.

This is particularly important for sleepers who feel pain in certain sleeping positions. A good pressure relieving will mitigate this discomfort-and is even more crucial for certain sleeping positions.

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Structure Retention

An often overlooked aspect of mattresses that is crucial in their general quality whether they maintain their shape in the event that weight is spread across the sides- an aspect of the mattress that is commonly referred to as “structure retention.” This is often the case with all foam mattresses since they have less structural support directly based on their materials.

As for Purple mattresses specifically, the original bed definitely isn’t immune to the same problems that all foam mattresses have in relation to this retention of structure. However, due to their more elastic materials, the Purple Original does tend to keep its shape a bit more. This will definitely help those who need the most surface area since more edge retention will give you the possibility of using all of the bed without having to worry about sinking.

This is further enhanced by this feature in the Purple Hybrid and Hybrid Premier versions, as they feature inner-coil springs. This old but still useful technology can be found in numerous mattresses available today. The hybrid mattresses combine the elasticity of Purple’s grid layer and the durability of copper coils, giving you more flexible edges and keeping your bed in place in the times you have to, and off the bed when you do not.

Temperature Regulation

An aspect of the mattress that affects the quality of sleep you get at night is is how well it regulates your body’s temperature. While you wouldn’t think mattresses are cooling in nature, many of the cushions available on the market are specially designed to have gaps and spaces between the foam to allow air to circulate.

The issue with mattresses made of all foam is they can trap heat, especially ones that are made up out of memory foam. In contrast to coil mattresses that are made of coils, the heat generated by your body through things like friction and movement doesn’t have a place to go, and so the heat will quickly accumulate.

However, Purple’s line of mattresses overcomes this problem primarily due (again) in part) to its most elastic Purple grid. Since the Purple grid was created with wide spaces, air is able to move more freely between all of the foam layers. This avoids the pesky trapped heat issue that many mattresses have to deal with and keeps you at a comfortable level all night.

Motion Transfer

One of the mattress aspects that you probably often see on infomercials is the ones that highlight “motion transfer” or how resistant the mattress is to transferring movement across the surface. It is typically demonstrated by having the glass of water (or wine) placed on one side of the bed, and something heavy drop on the other (usually a bowling ball or a person to show weight). A good motion transfer-resistant bed will ensure that the glass will not tip over in spite of the sudden movements to the opposite side.

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Generally speaking, you’ll need an area with a minimum of motion transfer since this will keep you asleep whenever someone enters or leaves the mattress. The last thing you want is for you and your belongings to suddenly jump up when someone is seated on the bed. Unlike the issues that arise due to temperature regulation, air foam mattresses have an advantage as they have a tendency to transmit little or no movement between sides. This applies squarely to the Purple mattress’s original. It is still made of the same materials for foundation like many foam mattresses. Still, it is upgraded with a more advanced top layer of high-elasticity foam.

However, be aware that Purple Hybrid and Hybrid Premier mattresses can carry some additional movement across their surface due to their use of inner coil mechanisms. What you trade in support, you forfeit in the isolation of movement. Though it may not be the same as full-on in-seam mattresses don’t expect to be able to balance a bowling ball and a glass of wine on the same mattress without creating a terrible mess.

Mobility

Related to the concepts of structure and isolation from movement retention is the idea of mattress mobility. When a mattress advertises its ability to contour to your body, it is reasonable to also expect some aspect of movement control. Naturally, it would be more difficult to get out bed when you feel completely in the bed.

Although this isn’t an issue for all sleepers, certain people would prefer a little more responsiveness and “bounce in the opposite direction” from the mattress. Purple straddles this balance pretty well despite being an entirely foam bed. Memory foam typically is prone to completely sinking into the body, creating a difficult time to get out of bed. The proprietary Purple grid layer is to thank it for the ability of its grid to resemble contouring of memory foam, but improve on it by adding an extra layer of elasticity.

Expect this comfort of movement to be enhanced even more with Hybrid and Hybrid Premier variants. Innerspring mattresses usually have better reaction to movement compared to memory foam.

Who Is This Best For?

Mattress experts usually recommend the use of a particular type of cushion for different types of sleepers. If you’re not sure of the kind of sleeper you may be, you can simply look at the posture you generally get into during the night. It is common to classify you by three categories: Side, Back, as well as Stomach Sleepers. What’s the Purple mattress’s performance for each of these types?

Side Sleepers

This is the main target market for Purple as their mattresses provide pressure relief for sleepers on the side in mind. If you’re a sleeper on the side then you’ll need to have support for your general spinal alignment. You should get the correct amount of support to ensure that you don’t get any painful pressure points over the course of the night. If you’re a heavier-set person You may require more assistance than the one that Purple provides.

Back Sleepers & Stomach Sleepers

Back sleepers must also get the support of your lumbar region and a bit of pressure relief. In addition, those who sleep more often may prefer more firm mattresses as Purple may feel a bit too soft. These people may sink too deep on the bed. If you’re between 130 and 230 points, this could be an appropriate choice for you. However, the preferences will differ from person to.

The problem of support is getting more frequent with stomach sleepers. They’ll definitely require an even more firm foundation to avoid the build-up of pressure points which can cause strain to shoulders, necks, and lower backs. Being a stomach sleeper who weighs morewith a weight of over 130 poundsis certain to require the most firm bed.

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How Much is a Purple Mattress?

Purple mattress is the original Purple mattress keeps the entry cost low on its two mattresses, so that even the most hesitant users are able to enjoy the Purple difference with little hurt on the pocket. For $599, you can take advantage of their twin mattress delivered directly to your doorstep. For more standard sizes like Queen and King, expect to pay more than the $1,000 mark, with a specific figure of $1,199 and $1,499respectively. Sales Increase By Purple Mattress Campaign

If you’re considering buying Hybrids like the Purple Hybrid or the Hybrid Premier you can expect to pay nearly three times or more the price of the previous mattress. This makes the Hybrid mattresses beyond the reach of those on a budget or customers who are still unsure about purchasing from Purple. Sales Increase By Purple Mattress Campaign

What’s great about Purple the mattress is that they provide a 100-night sleep trial that can help you try out the mattress prior to making a decision to purchase. Keep note that you’ll need to utilize this mattress over 21 consecutive nights in order to complete its “break-in” time. If you still find that you’re not happy with the mattress, you can expect a full refund for no cost. Simply contact Purple to have your purchase reversed.

Final Words

Purple mattress is a fantastic option for users seeking a comfortable yet sturdy mattress that keeps its shape better than memory foam, adds its responsiveness and maintains the contouring feature that foam mattress users enjoy. Additionally, it comes with features , like an adequate temperature control as well as movement isolation, which makes it more premium than your typical mattress. Sales Increase By Purple Mattress Campaign

It’s relatively simple to get into as well, especially when you’re choosing a twin size for a starting room. However, be aware that bigger sizes and more costly models can easily double or triple the amount you’ll be spending. However you have the option of taking advantage of their 100-night trial– but be sure you use it after two weeks of “break-in” duration. Sales Increase By Purple Mattress Campaign

Let’s say you’re heavier than average in terms of weight, and are a regular side sleeper. If that’s the case, this mattress recommendation goes double as this allows you sufficient support depending on how you sleep. Though if you fall in the middle, and you typically lie on your stomach it is possible to opt for a mattress that offers a bit more support.

If you’re looking for a more suitable alternative then it’s a good idea to look into different mattress brands, such as DreamCloud. DreamCloud has a good variety of mattresses of varying firmness, so you can have a firm mattress when you need it, and a soft mattress for times you don’t. What’s more, DreamCloud does come up a bit less expensive, so people who are concerned about their budget might consider having a look DreamCloud a check.

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Frequently Asked Questions Sales Increase By Purple Mattress Campaign

Does Purple have Additional Services like Mattress Removal?

Unlike other direct-to-consumer mattresses, Purple does not offer what might call an “white-glove” solution that could manage your old bed, or even services such as mattress set-up. If you purchase the Purple mattress you’ll need to take charge of the removal of your old mattress as well as the installation of the new mattress. Be sure to allow the Purple mattress a couple of hours to expand before using it, since it normally is packed in a box.

Are there any warranty with Purple Mattress? Purple Mattress?

There are two separate warranties for Purple mattresses, one that handles the outer cover , and an interior one. For covers, one can count on at least 2 years of protection for any defects that the cover has. As for the interior, you’ll have at least 10 years of warranty covering any defects. Just make sure you take notice that indents on your bodycaused by sleepers who are heavier or even frequent useare not covered under warranty if they are less than 1 inch in deep. Customers are also required to pay for any shipping charges that will occur with delivery and return.

How does Shipping Work using Purple Mattress?

Purple mattress is delivered via FedEx to all 48 contiguous states of the US, while customers in Hawaii, Alaska, and Canada will need to pay a shipping cost. Unfortunately , for readers from outside the US, Purple has yet to deliver any global address.

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