Purple Mattress Market Share

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It’s easy to select any mattress that you want and call it a day. Yes, you’ll save dollars and perhaps some time by doing your research, but you’ll spend enough time on a mattress that you don’t know about before you start to wonder why you wake up more tired and unrested compared to the previous night.

Purple Mattress aims to solve this problem by analyzing the factors that make a great sleep more enjoyable with exclusive technologies, like the Purple Grid Layer, which gives the mattress a certain experience that is distinct than other mattresses on the market. This article will look over whether Purple Mattress is the right choice to make your next mattress purchase.

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Before you go on, you may want to check out this video by Mac Dingle on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.

What is Purple Mattress? Purple Mattress Market Share

The Purple Mattress, or simply “The Purple,” is a mattress made of all foam, which means it does not have springs, and uses Purple’s proprietary grid layer that utilizes a “hyper-elastic polymer.” The layer, known by the name of Purple Grid Layer, is comprised of a comfort layer and a support layer made out of a polyfoam.

Purple Purple mattress is available in a single firmness level-medium-firm and is available in a variety of sizes that are delivered directly to your doorstep. This is in line with the rising trend in DTC which is a direct-to-consumer mattress firms with lower overheads to improve the actual product it self.

Who Started Purple Mattress?

Purple is a name that has been thrown around, specifically brothers Terry and Tony Pearce, who are manufacturing and material experts and material experts, respectively. They used both their knowledge to create advanced versions of items they felt required more care in terms of structure and comfort.

This led to the development of Floam the high-tech cushioning fluid used in various products from footwear to medical instruments. The problem in using Floam is that it was primarily available for institutional bodies as the cost of developing the tech was expensive.

The brothers set out to create a cheaper Floam and then came up with their patented Hyper-elastic Polymer. It is soft, stretchy and durable, the Hyper elastic polymer was soon the most important component of what makes the Purple mattress comfortable and supple at the same time.

Purple Mattress Market Share

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What is the difference between it and what is the Usual Mattress?

Purple comes in different sizes from twin to California King. It also provides that landmark cushioning that their distinctive fabric technologies give. The “Purple Grid” is the most fundamental aspect of what makes Purple an exceptional mattress since it acts as a memory foam, but provides an even more responsive bounce. This layer is manufactured in a grid system which allows airflow to flow via the spaces between the foam, thus regulating temperature without sacrificing your overall cushion.

In terms of construction, every mattress has a 2 inches of Purple proprietary grid over a 3.5-inch foam layer. This is further supported by 4 inches of high-density polyfoam. a standard in most full-foam mattresses that provide the complete cushion shape and structure.

The construction is further enhanced by a polyester-viscose blended fabric that assists in regulating temperature and offers a superb cool feel. You can expect each mattress to be around 9.25 inches in height and thick enough to fit most body shapes, and applicable for most standard sheet sets.

To put it into layman’s terms, you can expect a mattress that is semi-firm (called “medium-firm”) for a reasonable price while delivering high-end materials and superior quality. Moreover, Purple comes with several distinct variants, such as the Hybrid and the Hybrid Premier. People who are used to coil-support mattresses can opt for these hybrids to get a similar experience upgraded with Purple’s proprietary technology.

What Benefits Can I Expect?

How does this compare to the regular mattress? And how will it benefit you as a sleeping person? There are many aspects of sleeping and the elements that influence it, some generally accepted aspects are to be expected of mattresses.

Stress Relief

Stress Relief Stress Relief, or Pressure Relief according to what some might refer to it, is among of the most important benefits of owning a Purple mattress. If you’ve ever woken with a stiff back or if you need to continuously stretch during the day it’s likely that you’re sleeping on the wrong mattress. It’s not providing enough pressure relief, and perhaps not enough support in its construction.

The Purple Grid is probably one of the main reasons Purple really shines in relieving pressure and easing the tension to your body. Their unique grid technology can help shape the body for an incredibly soft and supportive feeling. The majority of mattresses in the lower end have the problem of sleeping too deeply into the mattress. With this Purple mattress (the original , as well as all its variations) You will find the right amount of comfort and the appropriate amount of support that you can lie down without sinking to the bottom completely.

This is crucial for sleepers who feel pain in certain sleeping positions. A pressure relieving device that is effective helps ease discomfortand is even more crucial for certain sleeping positions.

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Structure Retention

An often overlooked aspect of mattresses essential for their quality overall is the way they maintain their shape as weight is distributed across the sides– the mattress quality is often referred to as “structure retention.” This is typically where all-foam mattresses falter as they are less supportive explicitly based on their materials.

In terms of Purple mattresses specifically, the original bed definitely isn’t immune to the same problems that all-foam mattresses suffer from in relation to this retention of structure. But due to their more elastic materials Purple Original Purple Original does tend to keep its shape a bit more. This will definitely help those who require the greatest space as the improved edge retention results in the ability to use the entirety of the bed without worry about sinking.

This is further enhanced with these Purple Hybrid and Hybrid Premier variants as they have inner coil springs. This old but still useful technology is found in many mattresses on the market today. These hybrid mattresses blend the flexibility of the grid of Purple’s with the stability of copper coils. This gives you more responsive edges, keeping you on the bed in the times you have to, and off it when you do not.

Temperature Regulation

A factor in mattresses that can affect the quality of sleep you get at night is the way it regulates your body’s temperature. Although you might not think that mattresses are cooling by nature, many of the mattresses available are specially designed to have gaps between the foam to let air circulate freely.

The problem with all foam mattresses is they are prone to hold heat, particularly ones made of memory foam. In contrast to coil mattresses that are made of coils, the heat generated by your body’s friction and movement don’t have anywhere to go and it can quickly build up.

However, Purple’s line of mattresses solves this issue primarily because (again) in part) to its most flexible Purple grid layer. Because the Purple grid was created with large spaces, air can flow more freely between all of the foam layers. This helps avoid the dreaded trapped heat issue that other mattresses face and helps keep you at a comfortable level all night.

Motion Transfer

A mattress feature which you’ll likely often see on infomercials are those that feature “motion transfer” or the degree to which the mattress is to transferring motion across its surface. It is typically demonstrated with an empty glass of water (or wine) placed on one side of the bed and something heavy fall on the other (usually a bowling ball or a person to illustrate the weight). A well-designed motion transfer bed would ensure that the glass does not tip over in spite of the sudden movement on the opposite end.

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In essence, you’ll want an area with a minimum of motion transfer, as this helps keep you sleeping when someone comes in or exits the mattress. The last thing you want is for you and all things in your room to jump out of the bed when someone is seated on the mattress. Unlike the issues that arise from temperature regulation foam mattresses actually offer a benefit as they are able to transfer minimal or any movement between sides. This is particularly true of the Purple mattress’s initial. It is still made of the same foundational materials as other foam mattresses. It is however modernized with a higher-end top layer of high-elasticity foam.

Though be warned that the Purple Hybrid and Hybrid Premier mattresses can carry the slightest amount of movement across their surface because of their use of inner-coil mechanism. In exchange support, you forfeit in the isolation of movement. While it’s not as bad as fully inner coil mattresses, you shouldn’t expect to be able to balance a bowling ball and an alcoholic glass on the same bed without causing the creation of a mess.

Mobility

In connection with the notions of structure and isolation from movement retention is the concept about mattress flexibility. Whenever a mattress touts its ability to contour to your body, you should also expect some aspect of movement control. Naturally, it would be difficult to get out of your bed when you are completely enveloped by the bed.

Although this might not be an issue for the majority of sleepers, some more particular users expect a little more responsiveness and “bounce into” from mattresses. Purple is able to balance this well, even though it is an all-foam mattress. Memory foam typically comes with the problem of sinking the body of the user and making it particularly difficult to get up. The exclusive Purple grid layer is the reason it for the ability of its grid to mimic contouring of memory foam, but improve upon it with an additional layer of responsiveness.

Expect this comfort of movement to be enhanced even further with their Hybrid as well as Hybrid Premier variants. Mattresses made of innerspring typically have better movement response in comparison to memory foam.

Who Is This Best For?

Mattress experts usually recommend certain types of cushioning for various types of sleepers. If you’re not sure what kind of sleeper you might be, simply observe the posture you generally get into during the evening. You are generally classified by three categories of sleepers: Back, Side, as well as Stomach Sleepers. What’s the Purple mattress’s performance for each of these categories?

Side Sleepers

This is the main target market for Purple because their mattresses provide pressure relief with sleepers on the side in mind. If you’re a sleeper on the side, expect the need to have support for your spinal alignment. You must get the right amount of support, so you don’t get painful pressure points throughout the course of the night. If you’re a heavier-set person You may require more support than the one that Purple gives.

Back Sleepers & Stomach Sleepers

Back sleepers also need plenty of support for your lumbar area and a little bit for pressure relief. For heavier sleepers, you may want to opt for a firmer mattress as Purple could feel too soft. These people may sink into the mattress too deeply. If you’re between 130 to 230 points, this could be an appropriate choice for you. Still, preferences will definitely differ from person to.

The problem of support is getting more prevalent in stomach sleepers. They’ll definitely require a more solid foundation to stop the accumulation of pressure points that can strain shoulders, necks, as well as lower backs. Being a heavier stomach sleeperthat is more than 130 poundscertainly requires the most firm bed.

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How Much is a Purple Mattress?

Original Purple mattress is designed to keep entry fees at a low level for its twin mattresses to ensure that those who are hesitant can start to appreciate the Purple difference with little hurt on their pockets. For $599, you can enjoy their twin mattress shipped directly to your doorstep. For more standard sizes like King and Queen, be prepared to spend more than the $1000 mark, which is $1,199 and $1,499, respectively. Purple Mattress Market Share

If you’re considering buying one of the Purple Hybrid or the Hybrid Premier be prepared to pay close to double or even triple the price of the previous mattress. This keeps the Hybrid mattresses a bit beyond the reach of those on a budget or customers who are still unsure about making a purchase from Purple. Purple Mattress Market Share

What’s great about Purple the mattress is that they provide the option of a 100-night trial which will allow you to test the mattress before committing to the purchase. Make sure you’re able to use this mattress over 21 nights as part of their “break-in” period. If you still find that you’re unhappy with the mattress, you can expect a full refund without cost. Simply contact Purple to request that your purchase be reversed.

Final Words

Purple mattress is a fantastic option for users who want a soft but sturdy mattress that holds its shape better than memory foam, adds flexibility, and retains the contouring aspect that foam mattress owners love. Additionally, it comes with options like a reasonable temperature control and movement isolation, making it a bit more quality than the standard mattress. Purple Mattress Market Share

The cost is fairly easy to comprehend and is especially so in the case of a twin size for a starter room. Be aware that larger and more expensive variants can easily double or triple the amount you’ll be spending. However you have the option of taking advantage of their 100-night trial– but be certain to take it up after the 21-day “break-in” time. Purple Mattress Market Share

Suppose you’re in the middle in terms of weight, and are a regular side sleeper. If that’s the case the mattress recommendations are double as this allows you some ample support depending on how you sleep. However, if you are more on your heavier side and you typically rest on your stomach, you might want to go for a mattress that offers a bit more support.

For a better alternative you might want to consider other mattress brands such as DreamCloud. DreamCloud has a good variety of mattresses with varying firmness, so you can choose a robust mattress when you need it, and a soft mattress to sleep on when you do not. What’s more, DreamCloud does come up with a price that is a little cheaper, so those worried about spending might benefit from taking a look at DreamCloud a try.

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Frequently Asked Questions Purple Mattress Market Share

Does Purple have Additional Services like Mattress Removal?

Unlike other direct-to-consumer mattresses, Purple does not offer what would call a “white-glove” solution that could handle your old bed or services like mattress set-up. If you buy the Purple mattress, then you’ll have to manage the removal of your previous mattress, as well as the installation of the new mattress. Be sure to allow the Purple mattress a few hours to expand before you use it, since it normally comes compressed in a box.

Do I have a Warranty with a Purple Mattress?

There are two distinct warranties available for Purple mattresses, one that handles the outer cover , and another for the interior. For covers, one will get at least two years of protection for any defects that the cover is able to provide. In the case of the interior, you’ll be covered for at least 10 years of warranty covering any defect. Make sure to take notice that indents on your body- caused by heavier sleepers or even frequent useare not covered under warranty if they’re not more than 1 inch in deep. Customers will also need to cover any relevant shipping costs that will occur with the return and delivery.

How does Shipping work for Purple Mattress?

Purple mattress is shipped via FedEx to the contiguous 48 states in the US, while customers in Hawaii, Alaska, and Canada will need to pay for shipping. Unfortunately , for readers from outside the US, Purple has yet to deliver any global address.

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